“As the most tech savvy generation, millennials are using social media as their primary form of communication. MorseLife has developed a data-driven strategy that harnesses the digital trail of millennials to better reach and recruit this audience,” said Michelle Reed, chief marketing officer of SkillSurvey.
The SkillSurvey Expert Series includes client industry presentations, webinars, coffee breaks, podcasts, videos and case studies featuring SkillSurvey customers discussing how they are innovating to build ever more successful organizations. SkillSurvey’s goal is to provide a forum for expert advice and insight, with an emphasis on the topics that are most relevant to today’s talent acquisition leaders.
Webinar: “Using Big Data to Recruit Millennials – Case Study”
Thursday, April 9, 2015 at 2:00pm ET
Kris Cooper, Chief Human Resource Officer for MorseLife, a premier provider of senior healthcare and housing services, will detail a data-driven strategy he leverages to attract and recruit Millennials. He will examine how to analyze big data, use big data properly to find the right pools of candidates, and how to weigh data points to provide the best possible employee fit.